Danskin
Women’s sports brand founded 1882 in New York City, owned by fashion licensing company Iconix.
Adjusting the look and feel of the brand to European markets, trend research and collection inspiration design; pitch presentation concepts and design; retail concept creative direction; collection design and sample approvals; meeting with suppliers and licensees; campaign shoot concept, creative direction and production, lookbook design.
Created at Iconix Europe.
Photography Mark Pillai, model Fanny Sage, creative direction & styling Pascale Renaux, hair & make-up Vera Dierckx.